Thursday, December 12, 2013
Product
Like we mentioned earlier, we get our cocoa that is in our product straight from Africa. The dark chocolate is known for healthy benefits that is always a plus. The finest cocoa in the world! "Smart marketers look beyond the attributes of the products and services they sell. By orchestrating several services and products, they create brand experiences for consumers." Once we get the cocoa, we grind it up and package it all up in each packets. Our hot chocolate has the chocolate powder, brown sugar and powdered milk which is very easy to make up with just adding hot water. "Customers form expectations about the value and satisfaction that various market offerings will deliver and buy accordingly. Satisfied customers buy again and tell others about their good experiences. Dissatisfied customers often switch to competitors and disparage the product to others."
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